Archives for September 2015

Marketing Your Product On YouTube

When you think of social media platforms, you might think of Instagram, Facebook and Twitter, but, you might be forgetting one of the most powerful marketing tools– YouTube.

If you’re not marketing your product on YouTube, you’re missing out on a free, easy way to tell the world about your product.

Here are 5 reasons why you should be marketing on YouTube:

1. It’s FREE! Marketing on YouTube is free and easy! You don’t have to be a professional videographer to create a short commercial or video clip about your product– a cell phone video will do in a pinch. Once you’ve uploaded the video, you can share it on your other social media platforms.

2. Sharing a video about your product on YouTube allows you to create a voice and tone for your product. Make a fun and quirky video, or make a serious one, but use YouTube to educate the world about your product.

3. YouTube now allows cards and links to your website. YouTube had made it easy to add clickable links to your videos. You can now embed links to your website from your YouTube videos. This is a great way to bring traffic to your site.

4.Traffic. More than 124 million people visit YouTube each month. Further, YouTube is one of the most popular apps that are downloaded. Did we mention it’s FREE to upload your videos to YouTube?

5. Share and Embed capabilities. You can easily share your YouTube videos to your other social media platforms as well as your website. YouTube makes it easy to share and embed your videos.

If you’re not taking advantage of all that YouTube has to offer, you’re missing out on a prime marketing opportunity. What are you waiting for, create a video and get started today!

Wine Labels Are Works of Art

Marketing research shows that people buy with their eyes.  A beautiful, well-designed, professional looking label can make the difference between a purchase and your product staying on the shelf.

When designing a new label for your product, there are many things to take into consideration: copy, color palate, and design are what will make sure your product stands out on shelves.

With so many items to choose from, how do you make your product stand out? These wine companies are doing a fantastic job!

Check out these wine bottle labels.

Simple:

Eye-Catching:

Creative:

Traditional/Classic:

Whatever label style you decide, it’s important you make sure your labels are nicely applied, evenly aligned and professional.

Investing in a top-quality, well-made label dispenser will guarantee your labels are evenly and properly applied and will give your product a polished, professional appearance.

Let us help your product stand out on shelves. Invest in a Dispensa-Matic label dispenser!

Photo Credit: Wine vector designed by Freepik